The Conference known as Conversion Hotel
#CH2025 is on November 21/22/23, 2025, Texel, the Netherlands
Ticket release schedule is now available
Our #CH2024 video ↓ and read the full #CH2024 summary
>> Check our #CH2025 ticket release schedule <<
or register your email on our #CH2025 ticket notification list!
(#CH2025 is again at Texel – on November 21/22/23, 2025)
#CH2025: Year 12 - Chapter 3, part 2 - live!
Conference location: Grand Hotel Opduin, Ruijslaan 22, De Koog, Texel, The Netherlands
√ Actionable content and two entertaining evenings
√ Interesting partners and a wonderful location
√ Good food & drinks with hotel stay included
√ Great speakers and awesome attendees
It is time to EXPLORE the JUNGLES: Surive the Wild with other experimenters and optimizers in a friendly and inspiring event set-up.
Year 2 of our 3rd chapter! We are The Conference known as Conversion Hotel. Join us again!
Never been to this event? Check out our 2024 overview, our testimonials and/or all our aftermovies to get a glimpse of what this conference is all about!
For the 12th year in a row, we will organize (The Conference known as) Conversion Hotel. #CH2025 is a 3-day event on the beautiful island of Texel in the Netherlands. Passionate digital optimizers will spend the weekend sharing their knowledge, experiences and skills in the field of Product, UX, Marketing and Data.
- Hello: Friday November 21, 2025 (1.15 pm CET – hotel check-in)
- Goodbye: Sunday November 23, 2025 (1.15 CET – event ends)
#CH2024 is with max. 245 attendees, depending on how the 199 rooms in our 3 exclusively rented hotels will be occupied! At this 12th-year, we are keeping the speakers, the unconference and the network events. We continue with our core crew, the speaker competition (4 slots!), and yes we have an US sister event Experimentation island.
Join us at Texel!
On behalf of the #CH2025 team, your host: Ton Wesseling
Questions: Mail us at info@conversionhotel.com
#CH2024: Ruben de Boer
#CH2024: Diane Wiredu
#CH2024: Tim Ceuppens
#CH2024: Marta Mijatov
#CH2024: Abi Hough
#CH2024: András (Andy) Kobza
#CH2024: Divya Isaiah
#CH2024: Theo van der Zee
#CH2024: Amrdeep (Ammo) Athwal
#CH2024: Katie Dove
#CH2024: Break-out sessions
#CH2024: The Party Crashers
Attendees should aim for the 12.30 pm or 1.30 pm ferry to Texel on Friday and the 2.00 pm or 3.00 pm ferry back home on Sunday.
Friday, November 22nd, 2024
Ferries to the island from Den Helder harbour at: 12.30 & 13.30
Check-in at your hotel and get your badge!
Take your seat in the Opduin Keynote Room
Coffee & Tea Break
Coffee & Tea Break
Time to list your break-out session at the session board
Dinner in Hotel Opduin – seated, 3 courses
Time to go to your first break-out session location
Time to go to your next break-out session
Bar open – drink, meet, snack & enjoy the games
Saturday, November 23rd, 2024
#CH2024 breakfast in the hotel you are staying at (but Opduin if you are in Strandplevier)
Take your seat in the Opduin Keynote Room
Coffee & Tea break
Coffee & Tea break
Time to list your break-out session at the session board
Lunch in Hotel Opduin
Time to go to your first break-out session location
Time to switch to your next break-out session
Coffee & Tea break
Time to switch to your next break-out session
Recovery break – take a walk, take a swim
Dinner in Hotel Opduin – seated, 3 courses
Take your seat in the Opduin Keynote Room
Bar open – drink, snack & time to party
Sunday, November 24th, 2023
#CH2024 breakfast in the hotel you are staying at (but Opduin if you are in Strandplevier) & check-out of your Hotel Room!
Store your luggage, GET YOUR #CH2024 T-SHIRT in Opduin, and take your seat in the Opduin Keynote Room!
Coffee & Tea Break
Coffee & Tea Break
Attendee group picture in front of Opduin
Optional lunch in Hotel Opduin
Ferries back to mainland from Texel harbour: 14.00 & 15.00
April 29 (Tuesday): 3-4 pm CEST - website ticket sales (20% of tickets max)
May 15 (Thursday): 2-3 pm CEST - website ticket sales (20% of tickets max)
May 26 (Monday): 1-2 pm CEST - website ticket sales (20% of tickets max)
From June 2 until July 15 - motivation only ticket sales (20% of tickets max)
From September 1: open ticket sales for final and released tickets
Open the #CH2025 ticket price calculator in a new window
Claim your ticket(s) using the button below here:
This link only gets you to the form when the registration form is actually opened!
Note: no payment needed yet when registering a ticket
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Click on the #CH hashtags above the videos to see the full screen version of that year.