Harry Brignull (UK)

Harry has become well known as the User Experience Designer who coined the term “Dark Patterns” . He is running a campaign to spread awareness and reduce the prevalence of deceptive user interfaces on the web today.

Harry has a PhD in Cogntive Science and he has provided consultancy services for clients such as The Guardian, Dennis Publishing, Haymarket, British Airways, Sainsbury’s, Just Eat and many others. In his spare time he blogs at 90percentofeverything.com