Ton is founder of Online Dialogue, founder of Webanalisten.nl and the founder of the Conversion Hotel Conference. He is professionally working in digital analytics & optimization since 1999 and started blogging and programming conferences analytics & optimization in 2007.
Ton got fed up with traditional conferences because he started missing the early adapters, the experienced friends and thought that the social time in the breaks and after the conference was always the best part at traditional conferences. Time for a multi-day festival! He also thinks that nowadays the attendees all together have more knowledge on analytics & optimization than the speakers combined. So speakers should be attendees and attendees should be speakers.
Welcome to Conversion Hotel. 12 hours of content, 12 hours of sleep and 24 hours of meeting fellow brilliant minds in the analytics & optimization industry!