Ruben likes to optimize things, and he has developed the mental, theoretical, and technical skills to do so. He has a business school background, has... Read More

So ok, (conversion) copywriting is underrated, while we all know that words can make a huge impact on conversions. We research, we hypothesize, we prioritize,... Read More

You have people that can talk data and you have people who don’t. Sadly for us that last group is outnumbering the first group. Do... Read More

Over the last 3 years, A1 Telekom from Austria has successfully transformed how they test, learn & make decisions in their Digital Customer Management division.... Read More

Abi presting? Yes! Abi presenting! Isn’t that the one that has been taking the notes on all keynote speakers in the previous years to turn... Read More

Andy runs an e-commerce company in Hungary, maintaining several e-commerce shops. His business focuses strongly on applying CRO and also offers CRO services to other... Read More

If you look at the top 10 most visited websites in the UK you will see the usual suspects like Google / Youtube, Facebook /... Read More

Sustainability is a topic that is rarely covered at any marketing-related conference. Theo believes that we, as ‘marketers’, can contribute significantly to building a more... Read More

Ammo did a charity boxing match in 2023 and used his analysis skills to pick three things that helped him predict the winners of all... Read More

Katie is a Managing Director at Irrational Labs in the US. They apply behavioral science to make people happier, healthier, and wealthier. She works with... Read More