Dr. Gui Liberali (BR)

Gui Liberali is associate professor of marketing at the Rotterdam School of Management (RSM) of the Erasmus University. He is also a visiting scholar at the Marketing Department of the Sloan School of Management, Massachusetts Institute of Technology (MIT). He holds a doctorate in marketing and a B.Sc. in computer science. His research interests include optimal learning, multi-armed bandits, digital experimentation, natural language processing, morphing theory and applications (e.g., website morphing, ad morphing), dynamic programming, machine learning, and product line optimization.

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