Keynote: Typocalypse Now

22 Nov 2025
21:00 - 21:40
Keynote Room

Keynote: Typocalypse Now

Oliver Schöndorfer – Typography Consulting @ Pimp my type

Oliver Schöndorfer at #CH2025

Small video preview

Full keynote video access available for members (tickets here).

Teodora – Online Marketer, feedback through our #CH2025 attendee survey:

This could be a stand up show I would pay to watch! incredibly informative, but super engaging and funny at the same time. I could really see your experience and passion for the subject, and it was great to look at practical cases rather than just discuss theory. i will pay much more attention to fonts from now on.

Slides

(direct download link)


Notes

This is the link to the full summary of Oliver his talk

Questions asked by attendees through our #CH2025 app:

  • Why did you choose these fonts for your presentation?
  • My friend insists on saying fount instead of font, he says that’s the proper British spelling. I guess my question is, am I legally allowed to disown him?
  • What do you think about Atkinson Hyperlegible
  • Do you design business cards?
  • When to use serif, sans serif and monospace font types?
  • Do you have some tips to make the font more ADHD friendly?
  • What do you think of the font in the app?
  • Please analyse the typography on the conversion hotel banner
  • How did you survive the time before webfonts, when you needed images or Flash objects for titles on your website?
  • So… email, it falls back to web-safe fonts. when you can’t use the main font, how do you make sure you keep consistancy?
  • Do you have an example of a product/website/app that do really well??
  • Why so many all caps in your slides?

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