Keynote: The Jungle of Optimizing for AI Agents
Slobodan ‘Sani’ Manic – Host @ No Hacks Podcast
Small video preview
Full keynote video access available for members (tickets here).
Arjan – Digital Analyst, feedback through our #CH2025 attendee survey:
Great keynote! Learned a lot about how agents work and the current state of this field.
Slides
Notes
This is the link to the full summary of Sani his talk
Questions asked by attendees through our #CH2025 app:
- If the media tells us AI is the best thing ever, but then we all try to use it and it suxxxx, how do we make sense of that gigantic disconnect?
- Is MCP the solution?
- How important is semantic html and aria
- What happens when LLM’s move into advertising?
- Which is more important to optimize for AI agents? the underlying code, structured data, which is more on the dev side, or is it clairty in copy/content which is more marketing responsiblity?
- Can we prevent agents crawling with keeping the trash on the website 😭
- How do you recommend testing before the website?
- Is content content dept a big problem when agents are “recommending” our websites?
- Do you think companies should build AI agents to handle AI agents which browses their websites?
- Are you Andrew at ai for missing out on a Knicks game
- Would people fully outsource the decisión to agents? or Esther use agents to present options
- How long will it take for agents to reach critical mass?
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